--- 
layout: post
title: "Lo\xC3\xAFc Le Meur: Build and check your virtual identity and online reputation or you will be in trouble"
created: 1074675060
categories: 
- Social Media
---
<p>The warning may seem dire, but it's the truth: own your identity online...or else:</p>

<blockquote>
<p>The two main trends of the Internet 2.0 are blogging and social software. Beware, in this Internet everybody knows more and more about you. There is less and less privacy.</p>
<p>…</p>
<p>Don't want a virtual identity ? It is going to be difficult to hide... What is also interesting is the online reputation of products, services and companies starts to appear as well.</p>
<p>I actually like this transparency very much. It will be easier to know who is a trustable person and ban from your business relations any company or person that you heard way faster than before that you should not trust.</p>
<p><a href="http://www.u-blog.net/loic/note/57163">Loïc Le Meur: Build and check your virtual identity and online reputation or you will be in trouble</a></p>
</blockquote>

<p>The rest of Loïc's article is about <em>why</em> to blog, and some tips on getting good search results that you want to be associated with.</p>