--- 
layout: post
title: Oh Crap Marketing
created: 1085868991
categories: 
- marketing
- Web 2.0
---
<blockquote> <p>Don’t wait for the other guy to do something that makes you say, OH CRAP. Get off your rear and do something to make them say it.</p>  <p>Reactive marketing sucks, proactive marketing builds empires.</p> <cite><a href="http://www.entrepreneurslife.com/archives/2004/05/28/oh-crap-marketing/">An Entrepreneur&#39;s Life: Oh Crap Marketing!</a></cite> </blockquote>  <p><em>Note: for some reason, the text is utterly gigantic on the Mac. I think the stylesheet is messed up somehow.</em></p>   <p>(via <a href="http://radio.weblogs.com/0001011/2004/05/29.html#a7641">Scoble</a>)</p>