# Jaron Lanier, in his book Who Owns the Future, presents a similar but substantially darker model of… * * * Jaron Lanier, in his book _Who Owns the Future_ , presents a similar but substantially darker model of fully-automated luxury capitalism (based on the assumption that the ad-tech ecosystem will never come down to earth). Lainer’s ‘solution’ (using Xanadu-style transcopyright to bring about a return to 1970s-style luxury middle class living at a larger scale) seems naive to me (how do we do that without UBI?), but even as Lanier comes off as naively bougie he’s still a compellingly deep thinker outside his blind spots. By [John Ohno](https://medium.com/@enkiv2) on [August 1, 2019](https://medium.com/p/abf28fba0b13). [Canonical link](https://medium.com/@enkiv2/jaron-lanier-in-his-book-who-owns- the-future-presents-a-similar-but-substantially-darker-model-of-abf28fba0b13) Exported from [Medium](https://medium.com) on September 18, 2020.